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Wednesday 03 September 2014

Live wire

Radio Jockey Ajay

 

As the city’s first and the only talk radio station, Chennai Live is symbolic of the advancement of this metropolis in business and lifestyle. In Chennai’s media space, which is dominated by regional channels and publications that cater to the mass market, the station has cemented a strategic value proposition.    

 

Says Prem Kumar, Station Head, “Our station will make sense to people who are very well informed. Our listener is definitely a Chennaiite with a global outlook. The philosophy of the station is to bring together a wide range of opinions and viewpoints existing in the city with a profound history, a proud present and a bright outlook for the future.”

Contact

 

 

 

Logo

Empee Towers Ground Floor

59 Harris Road

Pudupet

Chennai - 600 002

 

+91 44 4226 1000

 

 

 

Chennai Live

  

Chennai Live’s Radio Jockey Bhavana

Chennai Live targets a niche audience with informed and engaging discussions teamed with English and Tamil music; RJ Bhavana hosts ‘Live Talk’

Bright and spontaneous

 Aimed exclusively at 1.2 million of the city’s population of eight million, the radio station’s target audience has evolved from the flourishing IT and ITES sector, and is made up of well-travelled English-speakers with a sensibility that makes equal room for global perspectives and local values. Programmes like ‘Live Talk’, hosted by RJ Bhavana features discussions and debates on local, national and international topics like recession, media wars and green issues in the city, while ‘Chennai Connection’ celebrates the spirit of this metropolis.

 

Switching easily between English and Tamil as they chat with callers and experts, the RJs are bright, spontaneous and empathetic. RJ Arjun Thomas, a mainstay in the city’s rock music scene, walks listeners through an array of musical genres on ‘My Tunes’; Tausif regales sports aficionados with ‘Sports Café’ every Saturday, with trivia and interviews as he rounds up the week’s events.

 

RJ Krish Ashok, one of the city’s most respected bloggers, hosts the keenly followed ‘Cyber Café’, where he deconstructs blogs, personal networking and online entertainment in avid detail. Melbin and Soundharya pep up evenings with the ‘Good Life Show’ as they blithely compare notes with listeners on their favourite cartoon characters and the wackiest jobs they would like to pursue.

 

Ajay, who is the host of ‘From My Playlist’, uncovers a new side to Chennai’s celebs as he gets them talking on everything from childhood friends to first crushes; ‘Quiz Show’ picks brains and keeps listeners guessing with questions all through Sunday morning.

 

 

 

Radio Jockey Arjun Thomas

 

RJ Arjun Thomas hosts ‘My Tunes’

Broad reach

 The success of the station lies in the interactivity of its programming. Senior professionals from such diverse fields as entertainment and media, industry, government and non-governmental organisations and opinion leaders frequently contribute to its programming policies. The team of RJs also conducts outside broadcasts and live appearances to promote and support local events. Having been on air for less than a year, the station has registered a phenomenal growth and has provided advertisers exclusive access to one of the city’s most influential and dynamic market bands.